Step 4: Know how
to sell your Sponsors
As
mentioned above, you need to engage your female surfer’s mind
when selling to them. A simple hardcore banner may not be enough,
especially when the surfer may possess ad-banning software. It’s
accepted wisdom that you need to sell harder to women, as they’re
more critical when it comes to porn, and in general they’re used
to summing up the pros and cons of an item they’re about to buy.
You
need to text-sell the site, and the best way to do this is tell
your surfer what they’ll get for their money. If they know what
they’re getting, and they’re still interested enough to click,
you’re well on your way to making a sale. Thus, it helps to know
what your sponsors are offering. Visit the tour pages or sign
up for a trial membership, and make a note of what’s inside. Use
this info as a selling point e.g. “I really liked the couple in
gallery 34”. Most 4Women paysites offer more than just pictures
and movies – make sure you tell your surfer this.
Porn
sites for men usually text-sell their banners by using (ahem)
“provocative language” i.e. “watch 3 lesbo sluts get fucked up
the ass and love every minute of it!” This kind of text is very
male, and female surfers tend to dislike it. If you want to talk
dirty, make sure you’re being respectful to women (i.e. don’t
call them a slut, unless they want you to! I like the words "temptress"
and "vixen" rather than "slut" - it's more
positive). Remember, if they’re using porn it means they’re either
ready to fantasise and use their vibrator, come up with a few
ideas for later, or screw their man in front of the screen, so
talk dirty in that direction.
Otherwise,
text-sell in a friendly manner. Take your surfer aside and let
them in on a personal secret. Make it sound like a review. In
fact - write a review and use it as content!
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Sponsors
Below are
the women's paysites available to promote. Those in bold
are those who are offering a webmaster referral payment
(my kickback for this site ;D ). By the way, I REALLY REALLY recommend you promote For The Girls - it's the best of them all, you know. Yes, I AM biased.
Note: There
are a number of other sponsors out there who say they
have sites "for women" but I have chosen not
to include them here. I've done this either because they
simply didn't sell, or they are faux gay sites or badly
researched attempts at women's porn. You are of course
free to promote them if you wish, however I suspect you
will be wasting your traffic. I've been doing this for
nearly 5 years, and I've whittled down my sponsor list
to these good sponsors.
The next page features "non adult" sponsors
- all very useful!
Next
>>>>
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Must
Haves:
The Top Five Sites you Should be Promoting:
For
The Girls - REAL women's erotica created by women. A full
women's magazine on top of a huge range of carefully selected
content means surfers STAY. Women LOVE this site.
Womens
Porno - The massive backend and romantic tour means this site
has long been a winner with surfers. Offers entry to 21 other
sites.
Playgirl TV - Really focuses on naked men (they cater to gay traffic as well as women) this site also has a lot of movie content.
Couples
Pleasure Dome - Caters to the growing desire for downloadable
movies. Good value for money, and it sells to women AND couples.
Sssh.com
- Beautifully presented site and tour. Doesn't pay that well but
you will make money with it.
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